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How To Grow Your Fanbase One Person At A Time

How To Grow Your Fanbase One Person At A Time

Matt Bacon March 27, 2017 0

Now I write a lot about personalized marketing, but I think that one of the issues with that is we often view that purely as face to face marketing when it really isn’t just

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What I learned From South By Southwest

What I learned From South By Southwest

Matt Bacon March 25, 2017 0

So I’m on my way back from SXSW, surrounded by dudes with their instruments and wondering about the sheer bizarre majesty of it all. The festival is simultaneously the most clued in and clueless

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Having Scene Cred And What It Means For You

Having Scene Cred And What It Means For You

Matt Bacon March 23, 2017 0

One of the most important things that you can do in this scene to get real legitimacy is both simple and beautiful. It’s how countless people have won my respect and how I have

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How To Handle Trainwrecks

How To Handle Trainwrecks

Matt Bacon March 21, 2017 0

Sometimes shit totally falls apart. Sometimes you find yourself watching a trainweck, sometimes you’re at the head of a trainwreck. These are the sort of things that cause me a lot of anxiety and

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South By Southwest And The Indie Scene

South By Southwest And The Indie Scene

Matt Bacon March 14, 2017 0

I’m in a plane right now headed to South By Southwest and since it’s a direct flight from New York to Austin at the beginning of the South By week there’s a ton of

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Matt Bacon March 12, 2017 0

Dale Carnegie is, if you couldn’t already tell, one of my favorite authors. In his book How To Stop Worrying And Start Living he details a simple method to get ride of at least

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Competitor Analysis And Your Band

Competitor Analysis And Your Band

Matt Bacon March 9, 2017 0

So one thing that has been teaching me a ridiculous amount lately has been competitor analysis. It’s shocking how this took me so long to properly codify but when it comes down to it

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The Biggest Problem In Music

The Biggest Problem In Music

Matt Bacon March 4, 2017 0

So here’s the biggest threat against the music industry right now. It’s a simple one and one that we all run in to time and time again and get endlessly frustrated with. It’s all

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Life At The C Level

Life At The C Level

Matt Bacon March 4, 2017 0

So this is a topic I’ve written about at length before but I think needs to be circled back to again, and I’m going to try and discuss it in a more generalized way

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Indie Bands – What Big Bands Do Doesn’t Apply To You!

Indie Bands – What Big Bands Do Doesn’t Apply To You!

Matt Bacon February 27, 2017 0

So something you see regularly that I find frequently kind of wonderfully shocking is how after a certain point your band doesn’t need to give a shit about the ‘rules’ as long as you

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