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Why Concept Albums Help Targeted Marketing

Why Concept Albums Help Targeted Marketing

Matt Bacon February 18, 2016 Comments Off on Why Concept Albums Help Targeted Marketing

Recently on this blog we talked about how hyper targeting is almost always going to be more effective than trying to have a diverse sound that could appeal to anybody. Today I wanted to

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What Indie Bands Don’t Understand About Niche Marketing

What Indie Bands Don’t Understand About Niche Marketing

Matt Bacon February 16, 2016 Comments Off on What Indie Bands Don’t Understand About Niche Marketing

It might seem initially that creating a hyper targeted product is only going to limit the amount of fans you have access to, but the more time that I spend in the music industry

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