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Pricing Promotions And Your Indie Band

Pricing Promotions And Your Indie Band

Matt Bacon February 14, 2017 0

So something I’ve been struggling properly developing these days has been special pricing and promotional strategies based around pricing. As a result I’m doing what I always do when I come up against a

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Touring With Opening Bands

Touring With Opening Bands

Matt Bacon February 12, 2017 0

So something I’ve had a hard time figuring out in recent months has been the sheer struggle of opening bands on small name tours. I’ve seen multiple tours now where there was a headlining

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Market Segmentation And Your Indie Band

Market Segmentation And Your Indie Band

Matt Bacon February 6, 2017 0

Market segmentation – now there is a fancy sounding term. It’s also a term that is going to hopefully make you and your band a whole boatload of money – or at least enough

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Outline Your Marketing Plan Part 2

Outline Your Marketing Plan Part 2

Matt Bacon January 30, 2017 0

So in the prequel to this piece we talked about getting your bases covered, sorta figuring out how you’re going to put your plan into action, the fans you are trying to target, getting

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Pricing For Indie Bands

Pricing For Indie Bands

Matt Bacon January 24, 2017 0

Pricing is one of the most important things to figure out as an indie band. It’s what can make you look out of touch and irrelevant or what can make you into a financial

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How I (And Other A&R People) Sign Bands

How I (And Other A&R People) Sign Bands

Matt Bacon January 21, 2017 0

So… with regards to getting your band signed there’s a lot that goes into it- but at the same time there is a very short process when it comes down to me deciding if

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Being A Part Of A Collective

Being A Part Of A Collective

Matt Bacon January 20, 2017 0

So there’s a reason no one really wants to license your bands music or generally work with your group. It’s not a hard one when you really think about it but it’s one that

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SMART Marketing And You

SMART Marketing And You

Matt Bacon January 14, 2017 0

So, I wrote earlier this week about SWOT analysis and think it’s one of the most important things you can do in developing your bands brand. However I’ve also been learning about SMART marketing

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Everybody Says Yes Always

Everybody Says Yes Always

Matt Bacon October 21, 2016 Comments Off on Everybody Says Yes Always

Everybody says yes to everything in the music industry. Or at least ‘maybe’. After all, it’s the music industry, we’re all supposed to be rebels and punk rockers, why wouldn’t we be up for

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When Is Your Band Ready To Tour

When Is Your Band Ready To Tour

Matt Bacon October 7, 2016 Comments Off on When Is Your Band Ready To Tour

This is the first question that any band should be asking themselves at almost any stage of their career. Even major touring bands need to properly think this one out. There are a lot

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