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Politics And Your Indie Band

Politics And Your Indie Band

Matt Bacon February 22, 2017 1

One of the most important things that your band needs to realize when working with a label, a manager or anyone of importance is that these people are going to be utilitarians. Your band

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Crazy People In The Music Industry

Crazy People In The Music Industry

Matt Bacon February 18, 2017 0

One of the weirdly frustrating things about the music industry is the prevalence of crazy people out there. I know that seems unsurprising at first glance, of course tons of people want to get

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Pricing Promotions And Your Indie Band

Pricing Promotions And Your Indie Band

Matt Bacon February 14, 2017 0

So something I’ve been struggling properly developing these days has been special pricing and promotional strategies based around pricing. As a result I’m doing what I always do when I come up against a

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Touring With Opening Bands

Touring With Opening Bands

Matt Bacon February 12, 2017 0

So something I’ve had a hard time figuring out in recent months has been the sheer struggle of opening bands on small name tours. I’ve seen multiple tours now where there was a headlining

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Who You Want In Your Band

Who You Want In Your Band

Matt Bacon February 3, 2017 0

Figuring out who you want to work with in the music industry is hard. There’s a lot of shitty people you have to deal with and you’re going to get fucked time and time

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Why It’s Important To Have A Marketing Plan

Why It’s Important To Have A Marketing Plan

Matt Bacon January 31, 2017 0

So I just did a pair of articles on marketing, which hopefully you read and which hopefully were able to help guide you along. However you need to be able to understand what this

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Outline Your Marketing Plan Part 2

Outline Your Marketing Plan Part 2

Matt Bacon January 30, 2017 0

So in the prequel to this piece we talked about getting your bases covered, sorta figuring out how you’re going to put your plan into action, the fans you are trying to target, getting

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Pricing For Indie Bands

Pricing For Indie Bands

Matt Bacon January 24, 2017 0

Pricing is one of the most important things to figure out as an indie band. It’s what can make you look out of touch and irrelevant or what can make you into a financial

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Being A Part Of A Collective

Being A Part Of A Collective

Matt Bacon January 20, 2017 0

So there’s a reason no one really wants to license your bands music or generally work with your group. It’s not a hard one when you really think about it but it’s one that

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SWOT Analysis And Your Band

SWOT Analysis And Your Band

Matt Bacon January 10, 2017 Comments Off on SWOT Analysis And Your Band

SWOT analysis sounds like a big fancy term that marketing folks use in order to talk down to us little guys, and in many ways it is. However after continuing my marketing research and

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