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Being A Part Of A Collective

Being A Part Of A Collective

Matt Bacon January 20, 2017 0

So there’s a reason no one really wants to license your bands music or generally work with your group. It’s not a hard one when you really think about it but it’s one that

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SMART Marketing And You

SMART Marketing And You

Matt Bacon January 14, 2017 0

So, I wrote earlier this week about SWOT analysis and think it’s one of the most important things you can do in developing your bands brand. However I’ve also been learning about SMART marketing

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SWOT Analysis And Your Band

SWOT Analysis And Your Band

Matt Bacon January 10, 2017 0

SWOT analysis sounds like a big fancy term that marketing folks use in order to talk down to us little guys, and in many ways it is. However after continuing my marketing research and

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Patreon, Allegaeon and Crowdfunding

Patreon, Allegaeon and Crowdfunding

Matt Bacon November 6, 2016 Comments Off on Patreon, Allegaeon and Crowdfunding

Soooo Patreon. It’s come up in ugly headlines again and people seem to be hating on it. The issue this time seems to be that Allegaeon think that they deserve some sort of universal

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Everybody Says Yes Always

Everybody Says Yes Always

Matt Bacon October 21, 2016 Comments Off on Everybody Says Yes Always

Everybody says yes to everything in the music industry. Or at least ‘maybe’. After all, it’s the music industry, we’re all supposed to be rebels and punk rockers, why wouldn’t we be up for

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Breaking Genre Boxes

Breaking Genre Boxes

Matt Bacon October 19, 2016 Comments Off on Breaking Genre Boxes

So the question you need to ask yourself as you navigate through the industry is do you try and stick with one genre, or do you touch on many? Do you become hyper knowledgeable

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When Is Your Band Ready To Tour

When Is Your Band Ready To Tour

Matt Bacon October 7, 2016 Comments Off on When Is Your Band Ready To Tour

This is the first question that any band should be asking themselves at almost any stage of their career. Even major touring bands need to properly think this one out. There are a lot

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The Do Nots Of In Person PR

The Do Nots Of In Person PR

Matt Bacon October 2, 2016 Comments Off on The Do Nots Of In Person PR

Initially I was going to leave this chapter as one section, but then I realized that I talk so much about face to face relationships in this book that I would be remiss in

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Days Off On Tour

Days Off On Tour

Matt Bacon September 29, 2016 Comments Off on Days Off On Tour

It’s crucial to build days off into your touring schedule – of course I write this in the midst of a day off, but it’s a day off that I desperately need. In a

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Spending Money To Ease Tour Life

Spending Money To Ease Tour Life

Matt Bacon September 26, 2016 Comments Off on Spending Money To Ease Tour Life

Do you ever make a decision so good that you decide you want to write an entire article about it? Because I did. And I’m going to. Your touring band needs a trailer. Ours

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